American Born, British Trained
With Harley-riding bikers for parents, I was destined to break from the norm and make my own adventures. Though, instead of hopping on a hog, I jumped on a plane to Wales where I lived for 3 years while earning my degree in Graphic Communication at one of the top design schools in the UK.
From Corporate to Cannabis
My Midwestern work ethic helped me become a highly sought-after resource on the Global Brand teams of companies like Hyatt Hotels and Motorola Solutions.
A Fellow Spoonie
After watching multiple friends with different chronic illnesses go in and out of the hospital struggling to find prescriptions able to provide relief—and, as a fellow ‘spoonie’ with a diagnosed chronic pain disease—I’ve seen how cannabis has helped others in states with legalization programs.
The more I learn about the plant, the policies and the industry, the more strongly I feel the calling to support the success of women in cannabis businesses.
Hospitality & Food Brand Background
With my experience in hospitality branding and food packaging design, I understand how important it is for cannabis dispensaries and edibles producers to build a brand with intention in order to stand out and shine in their own light within the fast-growing market.